DEERE & COMPANY (DE)
Hold

Deere Calls the Bottom and Prints a Beat-and-Raise; an 11.6% Pop to a Record Prices In the Recovery

Published: By A.N. Burrows DE | Q1 FY2026 Earnings Analysis

Key Takeaways

  • Broad-based beat. All three equipment segments grew, with Small Ag & Turf (+24%) and Construction & Forestry (+34%) each up over 20% on shipments that ran ahead of plan. Diluted EPS of $2.42 topped the ~$2.04 consensus by roughly 19%, and total net sales and revenues of $9.61B (+13%) cleared the Street's positioning by a wide margin.
  • The raise is the real story. Management lifted the FY2026 net-income guide to $4.5B–$5.0B from $4.0B–$4.75B and added five points to both the Small Ag & Turf and Construction & Forestry sales ranges, hardening CEO John May's framing that "2026 represents the bottom of the current cycle."
  • Large ag is stabilizing, not yet inflecting. The North American large-ag industry is still guided down 15–20%, but tractor order books now extend into Q4, used-inventory destocking accelerated (model-year '22–'23 8R tractors down ~20% sequentially), and combines should finish "better than the range." The volume recovery remains a 2027 event.
  • Optics overstate the deterioration. The headline -25% net-income decline is flattered on the comparison side: the prior-year quarter carried roughly $163M of favorable discrete tax items. Pre-tax income fell only ~7%, and the quarter was actually production-cost favorable ex-tariffs.
  • Rating: Initiating at Hold. The bottoming thesis is intact and improving, but after an 11.6% pop to an all-time-high $662 (above the highest published sell-side target and ~38x the FY2026 guide midpoint), the 2027 recovery is largely in the price. We want a pullback or hard evidence of a large-ag inflection before getting constructive.

Deere & Company opened fiscal 2026 with the kind of quarter that turns a defensive "trough" narrative into an offensive one. Reporting before the open on February 19, the company beat on both lines, raised full-year guidance for the first time this cycle, and gave the market a set of leading indicators (strengthening order books, accelerating used-equipment destocking, mid-teens construction retail growth) that support management's claim that the worst of the downcycle is behind it. The stock responded with an 11.6% surge to a record close of $662.00, its largest single-session gain in years and a move that carried it above every published sell-side price target. This note initiates coverage and lays out why we think the quarter was genuinely strong yet the risk/reward at these levels is only balanced.

Results vs. Consensus

MetricActual (Q1 FY26)ConsensusBeat/MissMagnitude
Total net sales & revenues$9.611B~$7.6B–$9.0B*Beatwell above the Street
Equipment net sales$8.001Bn/aBeat+17.5% YoY
Diluted EPS (GAAP)$2.42~$2.04Beat+~19%
Equipment op. margin5.9%~4.5–5.0%Beat+~100 bps
Total operating profit$773Mn/aIn line-3% YoY
FY26 net-income guide$4.5B–$5.0Bprior $4.0B–$4.75BRaised+$375M midpoint

*The published revenue consensus varies by provider because some aggregators model equipment net sales and others a stale total-revenue figure. On the total-revenue basis most widely cited (~$7.6B), the beat was ~25%; on an equipment-net-sales basis it was ~6–7%. Either way, the Street under-modeled the top line materially. The report anchors on the cleaner EPS beat.

Year-over-Year Comparison

$ in millions (except EPS)Q1 FY2026Q1 FY2025% Change
Net sales and revenues9,6118,508+13%
Net sales (equipment)8,0016,809+17.5%
Cost of sales6,2805,037+24.7%
Total operating profit773793-3%
Income before income taxes836895-6.6%
Provision for income taxes19627+626%
Net income (attrib. to Deere)656869-25%
Diluted EPS$2.42$3.19-24%
Diluted shares (M)270.9272.3-0.5%
Quality of the beat. This was a high-quality operational beat wearing an ugly headline. The -25% net-income line is almost entirely a tax-comparison artifact, while the true driver of the beat was volume: shipments ran ahead of plan across all three segments, and the factories converted that volume efficiently (production costs were favorable year-over-year excluding tariffs). The margin optics are the one genuine blemish, concentrated entirely in Production & Precision Ag.

Assessment: Revenue

The top line is where the surprise lived. Total net sales and revenues rose 13% to $9.611B and equipment net sales rose 17.5% to $8.001B, both far ahead of a Street that had modeled a much weaker start to the year. The quality here is nuanced. Roughly 2.5–3.5 points of the segment growth came from favorable foreign-currency translation (a weaker dollar against the euro and Brazilian real), which is real cash but not volume. Strip FX out and the underlying story is still strong: Small Ag & Turf and Construction & Forestry were lapping deep prior-year underproduction, so the +24% and +34% prints partly reflect a return to building in line with retail rather than pure demand acceleration. The cleanest read is management's own: shipments ran ahead of the internal plan because the factories simply ran well, and order books firmed during the quarter. That is a better problem to have than a demand-driven beat that pulls forward future sales.

Assessment: Margins

Equipment-operations operating margin of 5.9% was down from 7.7% a year ago, and the entire deterioration sits in Production & Precision Ag, where margin collapsed to 4.4% from 11.0% on higher tariffs, unfavorable regional mix (Europe and Asia up, higher-margin North and South America down) and elevated warranty. Both smaller segments moved the other way: Small Ag & Turf expanded to 9.0% from 7.1% and Construction & Forestry to 5.1% from 3.3%. The important forward point is that the PPA mix headwind is transient. Management expects North American large-ag production to pick up through the year, reverting to a more normal geographic mix and pulling PPA margins back toward double digits each remaining quarter. Ex-tariffs, production costs were favorable, which tells you the underlying cost engine is working.

Assessment: EPS

Diluted EPS of $2.42 versus $3.19 looks alarming until you read Note 1. The prior-year first quarter booked about $163M of favorable discrete tax items (a $110M foreign-NOL benefit and a $53M uncertain-tax-position adjustment) plus a $32M gain on the Banco John Deere held-for-sale reclassification, which pushed Q1 FY2025 income taxes down to a token $27M. This year's $196M tax provision is the normalized figure. On a pre-tax basis, income before taxes fell only 6.6% (to $836M from $895M) on a business that grew revenue 13%. In other words, the reported EPS decline is roughly three-times worse than the operational reality. Against the ~$2.04 consensus, the $2.42 print was a clean ~19% beat.

Segment Performance

SegmentNet salesYoYOp. profitOp. marginPY margin% of equip. sales
Production & Precision Ag$3,163M+3%$139M4.4%11.0%40%
Small Ag & Turf$2,168M+24%$196M9.0%7.1%27%
Construction & Forestry$2,670M+34%$137M5.1%3.3%33%
Financial Services (net income)$244M NI+6%$301M op.n/an/an/a

Production & Precision Agriculture

PPA, the crown-jewel large-ag business, was the quarter's designated victim: net sales up just 3% (essentially all FX, price roughly flat) and operating profit down 59% to $139M as tariffs, unfavorable regional mix and higher warranty compressed margin to 4.4%. Price realization in North America was positive but was offset by incentives Deere put into the South American market to respond to currency moves and pull down field inventory. The segment carried the weakest part of the print, yet management was insistent that Q1 is the low-water mark: as North American production ramps in the back half and mix normalizes, PPA margins should print double digits each remaining quarter, and the full-year margin guide of 11–13% was maintained.

"We're still below trough levels for Production & Precision Ag overall and North America below that... it's not a bounce. It's not inflecting hard. It's just we're seeing some positive progress and momentum." — Josh Jepsen, CFO

Assessment: The optics are bad and the fundamentals are still weak, but the direction of travel improved and the margin trough is now visible in the rear-view mirror. PPA is the single most important swing factor in the DE thesis, and Q1 gave incrementally more reason to believe 2026 is the bottom than to fear a further leg down.

Small Agriculture & Turf

SAT was the cleanest positive: net sales up 24% to $2.168B on higher shipment volumes plus FX, with operating profit up 58% to $196M and margin expanding nearly 200 bps to 9.0%. The dairy and livestock segment remains profitable on strong beef prices, and the turf market is normalizing back to modest growth after several years of decline. Crucially, field inventory in both tractor horsepower categories sits roughly 40% below year-ago levels, the legacy of last year's underproduction, which lets Deere build in line with retail and hold the healthier margin. Management raised the full-year SAT sales guide to up ~15% (from ~10%) and the margin range to 13.5–15%.

"Order velocity for North American turf equipment and compact utility tractors has increased." — Chris Seibert, Manager, Investor Communications

Assessment: This is the segment doing the heavy lifting while large ag bottoms. Lean channel inventory plus improving order velocity is a favorable setup, and the guidance raise here is arguably the most durable part of the FY26 upgrade.

Construction & Forestry

C&F was the growth star: net sales up 34% to $2.670B and operating profit up 111% to $137M, more than doubling on favorable volumes and production efficiencies (partly offset by tariffs). Retail settlements of both construction and compact construction equipment were up mid-teens, and the order bank rose more than 50% over the quarter to its highest level since May 2024, giving clear visibility into the second half. Management raised the FY26 C&F sales guide to up ~15% and the margin range to 9–11%, and lifted the North American construction and compact-construction industry outlooks to up ~5%. The one blemish was pricing, which ran slightly negative in the quarter; the team trimmed the full-year price assumption by half a point, framing it as a timing issue tied to how fast the backlog built rather than a loss of pricing power.

"Our order bank has risen by over 50% in the past quarter, reaching its highest point since May of 2024. This provides us with clear visibility into the second half of the fiscal year." — Josh Beal, Director of Investor Relations

Assessment: Broad-based, contractor-confidence-driven demand (infrastructure mega-projects, data-center construction, rental refleeting) makes C&F the segment least dependent on a farm-economy turn. It is also where Deere is investing most aggressively (new Deere-designed excavators, the Tenna acquisition). We view the up-5% end-market guide as conservative relative to the order-bank signal.

Financial Services

Worldwide Financial Services net income rose 6% to $244M on favorable financing spreads and a lower provision for credit losses, partly offset by a favorable prior-year special item. Management raised the full-year outlook to ~$840M, driven primarily by lower credit-loss provisioning — a quiet vote of confidence in the health of the dealer and farmer balance sheet even in a down year. Note that the ~$840M FY26 guide still implies a mid-single-digit decline versus FY2025.

Assessment: A stable, counter-cyclical earnings anchor. Lower credit-loss provisioning is consistent with management's repeated point that farmland values are high and customer debt ratios are low, which limits downside even in a weak-income year.

Key KPIs: Order Books, Inventory & Technology

KPIThis quarterSignal
NA large tractor order bookNow extends into fiscal Q4Improving visibility
C&F order bank+50%+ QoQ, highest since May 2024Strong
European tractor order book4–5 months outStable
Used MY'22–'23 8R tractorsDown ~20% sequentially (>40% off Mar '25 peak)Accelerating destock
Used Deere combines~15% below Mar 2024 peakHealthy
SAT field inventory~40% below year-ago (both HP categories)Lean
Precision-ag engaged acres~500M, +10% YoY; highly-engaged +25%Growing
Combine harvest-automation take rate99% of EOP orders; ~80% at "ultimate" tierRising mix

The order-book and used-inventory data are the leading indicators that matter most for the cycle-timing debate, and they moved in the right direction across the board. The used large-ag destock in particular is the mechanism that "frees up the trade ladder" and eventually unlocks new-equipment replacement demand; the ~20% sequential drop in late-model 8R tractors is the single most encouraging data point in the release.

Key Topics & Management Commentary

Overall Management Tone: Measured confidence, notably more forward-leaning than the defensive posture struck alongside the "underwhelming" FY26 guide in November. Management repeatedly hedged the large-ag optimism ("not a bounce," "minor inflection," "still below trough"), which read as credible rather than promotional; the enthusiasm was reserved for the segments where the data already supports it — construction and small ag. The one place the commentary was thinner was the finance-leadership transition, which the prepared remarks did not address.

1. The "Bottom of the Cycle" Call

The animating claim of the quarter is that fiscal 2026 marks the trough. Management built the case brick by brick: order books firming, used inventory falling, farmland values high, and government support providing a liquidity bridge. Notably, they made this call while maintaining the down-15-to-20% North American large-ag industry outlook, which lends it credibility — they are not calling a bottom because demand is roaring back, but because the destocking and replacement-age dynamics are setting up the recovery even with fundamentals still soft.

"The developments over the course of the past 3 months have strengthened our belief that 2026 marks the bottom of the current cycle as we project mid-single-digit net sales growth for the equipment operations this fiscal year." — Chris Seibert, Manager, Investor Communications

Assessment: The bottom call is now backed by leading indicators, not just hope. But "bottom" and "recovery" are different things: the raised FY26 net-income midpoint still implies a ~6% YoY decline, so the payoff to the trough thesis is a 2027 event that the market is already underwriting.

2. Large-Ag Order Books vs. Weak Commodity Prices

The most probing exchange of the call was whether the improving large-ag order book is real demand or just timing, given that corn prices have refused to cooperate. Management's answer was disciplined: tractor order velocity picked up in the last month or so, pushing the rolling order book into Q4, and combine orders will finish "better than the range," but this reflects replacement demand freed up by a healthier used market rather than a fundamentals-driven inflection.

"What we saw over the course of the quarter on the tractor side was some pickup in order velocity, particularly in the last month or so... we're probably closer to down 15 or so on tractors, the lower end of that range. And then combines... more like probably down 10% to 15%." — Josh Beal, Director of Investor Relations

Assessment: Replacement demand returning while commodity prices stay soft is exactly how a bottom forms. The honest framing (replacement, not inflection) is more bankable than a demand call would have been. Watch whether the back-half production step-up materializes as ordered.

3. Used-Inventory Destocking and the Trade-Ladder Unlock

Management devoted unusual airtime to used inventory because it is the gating factor for new-equipment demand. Late-model 8R tractors (model years '22 and '23) fell more than 20% sequentially and over 40% off the March 2025 peak, combine inventory sits ~15% below its March 2024 peak, and pool-fund support is keeping channel values healthy. Q1 is seasonally the strongest destocking quarter, so the pace will moderate, but the trajectory has been improving for the better part of a year.

"As we see used get healthier, I think that's aiding that trade ladder, aiding the ability to move those used... as you take inventory down, it's facilitating more activity there." — Josh Jepsen, CFO

Assessment: This is the mechanical heart of the recovery thesis and it is working. A cleaner used market is the precondition for the 2027 new-equipment ramp the multiple is pricing.

4. Small Ag & Turf Inflection

SAT quietly became a growth engine. Lean field inventory (~40% below year-ago), profitable dairy/livestock customers, and a turf market returning to growth combined for a 24% sales gain and a guidance raise to up ~15%. Management flagged increased order velocity for turf and compact utility tractors as the quarter progressed.

Assessment: The most durable piece of the FY26 raise. Less headline-grabbing than construction, but the inventory setup makes the margin gains stickier.

5. Construction & Forestry Momentum

Contractor confidence, not a single macro driver, is powering C&F. Management attributed the strength to large infrastructure and data-center projects, rental refleeting, and easing (but still subdued) housing, with Wirtgen roadbuilding strong in both North America and Europe (German infrastructure spending called out specifically). Retail up mid-teens is "more than matching" order activity, which builds conviction rather than just backlog.

"They were probably a little more cautious with respect to fleet for various reasons last year... But now the confidence in their backlog is growing and they need to start making more investments in the fleet." — Ryan Campbell, President, Worldwide C&F and Power Systems

Assessment: The segment least tethered to the farm economy, with the clearest secular tailwinds (infrastructure, AI-driven data-center buildout). We read the up-5% industry guide as conservative.

6. Tariffs and Price/Cost

Tariffs remain the largest self-identified cost headwind at ~$1.2B gross for FY26 (~$600M incremental year-over-year), split roughly between Section 232 steel and IEEPA tariffs (a little under half is IEEPA). Management now expects to be roughly price/cost neutral for the full year, inclusive of the incremental tariff burden, having chosen not to surcharge customers. Q1 was actually production-cost favorable ex-tariffs.

"That price cost neutral is inclusive of the $600 million of incremental tariffs that we're seeing this year. So we're covering that tariff piece coming into the business in 2026." — Josh Beal, Director of Investor Relations

Assessment: Absorbing $600M of incremental tariff cost to a neutral price/cost outcome, without alienating customers on price, is a credible mitigation story. The IEEPA piece is a wildcard: a Supreme Court ruling could remove nearly half the tariff burden, which management would not rush to hand back.

7. South America: the Offset to North American Improvement

The one geography that softened was Brazil, where high interest rates, a stronger real (which pressures dollar-denominated commodity sellers), and an approaching presidential election have made customers cautious. Deere trimmed the South American industry outlook to down ~5% and put incentives on combines to pull down inventory, while still expecting positive full-year South American price realization.

Assessment: A genuine offset that kept PPA's full-year sales guide unchanged even as North America improved. Brazil is high-margin, so continued softness there is a margin, not just a volume, risk. Worth monitoring into the back half.

8. The Tax-Driven EPS Optics

Management did not dwell on it, but the -25% net-income headline is a comparison distortion. The prior-year first quarter's $27M tax provision reflected ~$163M of favorable discrete items; normalized, the effective rate this quarter (~23%) is closer to the 25–27% full-year guide. The operating deterioration was ~7% pre-tax on 13% revenue growth.

Assessment: A reminder to read Deere's headline EPS with the tax footnote open. The market clearly looked through it, focusing on the revenue beat and the guide raise.

9. Capital Allocation Through the Cycle

Deere returned nearly $750M to shareholders in the quarter ($302M of buybacks and $441M of dividends paid), while holding the $1.62 quarterly dividend flat and sustaining R&D at $554M (+5% YoY). The message: through-cycle financial strength funds both reinvestment and shareholder return even in a trough year.

"Over the quarter, we returned nearly $750 million in cash to shareholders through dividends and share repurchases, demonstrating that strong through-cycle financial performance supports both reinvestment in the business and shareholder return." — Josh Jepsen, CFO

Assessment: Disciplined and consistent. Maintaining R&D and buybacks at the trough is exactly what compounds franchise value, but at ~1.0% yield and ~38x forward earnings, capital return is not the reason to own the stock here.

10. Product & Technology Investment

Deere is spending into the downturn to widen the moat. In construction, the company will debut its first fully Deere-designed, North-Carolina-built 20-ton excavators at CONEXPO (excavators are ~40% of the North American construction-equipment industry), the first step of a multi-year excavator line launch, and it closed the acquisition of Tenna, a construction fleet-management software platform that complements the earlier Virtual Superintendent deal. In ag, precision-technology engaged acres reached ~500M (+10% YoY, with highly-engaged acres up ~25%), and combine harvest-automation take rates hit 99% of early-order-program orders.

"This is the first step of what will be a multiyear launch plan for a complete line of excavators. We couldn't be more excited about sharing these first models with our customers." — Ryan Campbell, President, Worldwide C&F and Power Systems

Assessment: The excavator in-sourcing (away from the legacy Hitachi relationship) and the Tenna/precision-ag software layer are the strategic story that justifies a premium multiple over the long run. These are 2027-and-beyond payoffs, not 2026 earnings drivers.

11. The CFO Transition

Conspicuously, six different analysts opened their questions by thanking CFO Josh Jepsen "for the help over the years" and wishing him well, an unmistakable signal that a finance-leadership transition is underway. Management did not address succession in the prepared remarks, and Jepsen participated normally throughout the call.

Assessment: Not a thesis-changer, but a governance item to track. Jepsen has been a visible, credible CFO through a difficult downcycle; a smooth handoff matters given how much of the cycle-timing narrative runs through the finance organization's guidance credibility. We would like more clarity on succession next quarter.

Guidance & Outlook

Metric (FY2026)Prior (Nov 2025)New (Q1 FY26)Change
Net income (attrib.)$4.0B–$4.75B$4.5B–$5.0BRaised (+$375M mid)
Operating cash flow (equip ops)$4.0B–$5.0B$4.5B–$5.5BRaised +$500M both ends
PPA net salesDown 5–10%Down 5–10%Maintained
PPA operating margin11–13%11–13%Maintained
SAT net salesUp ~10%Up ~15%Raised 5 pts
SAT operating margin13.5–15%Raised
C&F net salesUp ~10%Up ~15%Raised 5 pts
C&F operating margin9–11%Raised
Financial Services net income~lower~$840MRaised
Effective tax rate25–27%25–27%Maintained
Tariffs (gross)~$1.2B~$1.2BMaintained

The shape of the raise is telling: PPA (large ag) was left unchanged, with North American improvement offsetting South American softness, while the entire upgrade came from Small Ag & Turf and Construction & Forestry, plus lower credit-loss provisioning at Financial Services. This is a diversification-wins quarter, precisely the portfolio argument management has been making. Management guided to mid-single-digit equipment-operations sales growth for the balance of the year, less than the Q1 pace (which lapped heavy prior-year underproduction), with PPA facing its toughest top-line comp in Q2 before easing in the back half.

Implied cadence: With Q1 delivering strong growth against an easy compare, the remaining quarters need only mid-single-digit growth to hit the raised guide, and large-ag margins are expected to print double digits each remaining quarter as mix normalizes. This is not a heroic back-half ramp; it is a de-risked path.

Street at: Consensus was tracking near the low-to-mid of the prior $4.0–4.75B guide; the raise moves the Street toward the new ~$4.75B midpoint. Even so, that midpoint implies a ~6% YoY net-income decline versus FY2025's $5.027B.

Guidance style: Consistent with Deere's historical pattern of setting an achievable initial bar and raising as visibility improves. The November guide was conservative to a fault (it missed Street by a wide margin at the time); this raise partly closes that self-created gap.

Analyst Q&A Highlights

PPA pricing bridge from neutral to +1.5%

The opening question pressed on how price realization gets from roughly flat in Q1 to the 1.5-point full-year assumption in large ag, and why the C&F price guide was trimmed. Management attributed Q1 neutrality to South American incentives and targeted inventory reductions, and pointed to easier back-half comps (last year's Q3 pool-fund accrual) plus positive North American price to bridge the gap.

Q: "I'm just wondering how we should think about the bridge from here at neutral in Q1 to the full year guide of 1.5%. And similarly... you trimmed your expectation on C&F. Can you just maybe walk us through what you're seeing on the pricing side there?"
— Kristen Owen, Oppenheimer

A: "Our expectation is to still maintain that 1.5 points for large ag price... I think we would expect that really as we run through the remaining quarters. So not too lumpy or different as we go 2 through 4Q."
— Josh Beal, Director of IR, and Josh Jepsen, CFO

Assessment: A credible bridge. The C&F trim was explicitly framed as timing (backlog built faster than price actions could lap), not lost pricing power, which management reiterated repeatedly.

Unpacking the source of C&F order strength

A recurring line of questioning tried to decompose the construction strength into bonus-depreciation (One Big Beautiful Bill), end-market demand, and Deere-specific product momentum. Management pointed first to contractor confidence and large infrastructure/data-center projects, with rental refleeting and mid-teens retail as corroboration.

Q: "Are you seeing... if you're able to split that up between what might be One Big Beautiful Bill kind of bonus depreciation related... versus end market driven versus kind of Deere performance driven by all the portfolio of product innovation..."
— Angel Castillo, Morgan Stanley

A: "First and foremost, I would just point to contractor confidence... particularly around larger projects, I mean infrastructure mega projects certainly supporting data centers as well is where we're seeing more of that strength."
— Josh Beal, Director of Investor Relations

Assessment: Management declined to over-attribute to any single driver ("all of the above"), which is honest but leaves the durability question open. The retail-matching-orders point is the most reassuring detail.

Is the up-5% construction industry guide too conservative?

One analyst pushed on the apparent gap between the enthusiastic commentary and the merely up-5% end-market forecast, and between that forecast and the up-15% C&F sales guide. Management acknowledged the conservatism (housing is still subdued), and bridged the sales-vs-market gap with prior-year underproduction, price, and FX.

Q: "The kind of up 5%-ish kind of forecast feels pretty conservative... your net sales forecast in C&F is quite a bit higher than your end market forecast. So maybe you could tease that part out as well."
— Stephen Volkmann, Jefferies

A: "Recall that we did some pretty strong underproduction last year... close to 10%... And so we're building in line with retail this year... On top of that, you're getting 2.5 points of price... and currency has been a tailwind as well."
— Josh Beal, Director of Investor Relations

Assessment: The sales-vs-market gap is well explained by the underproduction lap. The unspoken implication: if the up-5% market proves conservative, C&F has upside to the up-15% sales guide.

Large-ag order book vs. uncooperative corn prices

The sharpest exchange questioned how the order book can improve when corn refuses to rally, and whether Waterloo/East Moline line rates are actually rising versus the original budget. Management held the down-15-to-20% industry line but conceded increased back-half build rates tied to real orders and returning replacement demand.

Q: "Is it coming in just... earlier than you would have thought... Or are we at the stage where Waterloo or East Moline is starting to kind of increase line rates?... corn is still not reacting positively. And I'm just trying to put together how you're thinking about that order book versus corn prices."
— David Raso, Evercore ISI

A: "Yes, we are seeing some increased build rates in tractors, and that's kind of back half related to this order activity that we saw come through... that's based on actual orders that we're seeing... really underlying some of the replacement."
— Josh Jepsen, CFO

Assessment: The most important exchange of the call. Rising build rates backed by actual orders, not seasonality, while commodity prices stay flat is the clearest evidence that a replacement-driven bottom is forming.

Price/cost and tariffs for the full year

An analyst asked whether the slower start and tariff fluctuations changed the full-year price-versus-cost setup. Management moved the framing to roughly price/cost neutral (from a slight positive), inclusive of $600M incremental tariffs, with a little more materials inflation offset by overhead efficiency.

Q: "Given the maybe slower start to the year... but you've also mentioned some maybe fluctuations on the cost and tariff side. Has anything changed in terms of the expectation for the full year... in terms of price versus cost?"
— Tim Thein, Raymond James

A: "We're probably closer now to price/cost neutral for the full year... that price cost neutral is inclusive of the $600 million of incremental tariffs... First quarter ex tariffs, we were production cost favorable."
— Josh Beal, Director of IR, and Josh Jepsen, CFO

Assessment: Neutral price/cost while absorbing $600M of incremental tariffs is a solid mitigation outcome. The ex-tariff cost favorability is the tell that the underlying cost engine is healthy.

Managing production now to set up 2027

One question probed whether Deere would deliberately limit 2026 production to set up a better 2027, and why PPA margins were not guided higher given improving North American mix. Management said combine build is largely set by the early-order program and would stay level, tractors would step up modestly in the back half, and South American softness offset the North American mix benefit on margin.

Q: "To what degree do you want to limit production, I guess, in 2026 to set yourself up for a better 2027... And... surprised your margins... wouldn't be more towards the upper end of the range for the year in Production and Precision Ag?"
— Jamie Cook, Truist Securities

A: "For combines... that early order program... largely defines what we're going to build this year... As we see North America come back, that's good mix. We've seen a little bit of softening in South America. That's a very profitable region for us as well. And so there's some puts and takes there."
— Josh Beal, Director of Investor Relations

Assessment: Management is running lean and letting the early-order program govern build, which protects pricing and inventory discipline. The refusal to guide PPA margins higher despite better NA mix is prudent given Brazil.

Earnings cadence: when does growth arrive?

The final question asked about the quarterly earnings cadence and when equipment-operations growth resumes. Management guided to mid-single-digit growth for most remaining quarters (less than Q1's easy-compare surge), with PPA's toughest comp in Q2 before back-half easing.

Q: "Just want to talk about your cadence of earnings for the year... And if you see growth in Q3 as possible? Or would Q4 be the first possible quarter of growth?"
— Evan McCaul, BMO Capital Markets

A: "Our expectation is to see a bit of growth as we move through the entire of the year... it's less... than we saw in Q1... but you'd expect to see kind of mid-single-digit growth for most quarters for the balance of the year."
— Josh Beal, Director of Investor Relations

Assessment: A de-risked cadence. The heavy lifting on the top-line beat is behind, and the back half is about mix normalization and margin recovery rather than another volume surge.

What They're NOT Saying

  1. No FY2027 framing. Management leaned hard on "2026 is the bottom" but offered no quantification of the 2027 recovery it is implicitly promising. With the multiple pricing a sharp rebound, the absence of even directional 2027 color leaves the most important number to the market's imagination.
  2. CFO succession. Six analysts bid farewell to Josh Jepsen, yet the prepared remarks never addressed the finance-leadership transition or named a successor. For a company whose cycle-timing credibility runs through the CFO's guidance, that silence is conspicuous.
  3. Large-ag pricing beyond FY26. Management was careful to say it would not "react too quickly" to potential tariff relief, which is another way of saying it intends to keep any IEEPA-tariff windfall rather than pass it to farmers. Fine for margins, but it dodges the question of 2027 model-year pricing in a still-weak farm economy.
  4. The FTC / right-to-repair overhang. The release's risk factors again reference the FTC and multi-state lawsuit alleging Deere unlawfully withheld self-repair capabilities. It went unmentioned on the call, an unresolved regulatory and reputational tail that the bull case tends to ignore.
  5. Market-share math. Management conceded it has "ceded a little bit of share" in North American large ag over the last 12–18 months (a consequence of running lean on new inventory) and hopes to regain it in 2026, but offered no hard share targets. The recovery thesis quietly assumes share stabilization.

Market Reaction

  • Pre-print setup: DE closed at $593.27 on Feb 18, entering the print up 27.4% YTD, up 16.5% over the trailing twelve months, and up 16.6% over the trailing 30 days. This was already a momentum name near the top of its 52-week range ($412.99–$612.69 on a closing basis), not a beaten-down value setup.
  • Reaction-day session (Feb 19, before-open report): Shares gapped up 6.8% at the open and rallied to an all-time-high close of $662.00, up 11.6% ($593.27 → $662.00, a +$68.73 move), the intraday high also marking a record. Volume of 6.7M shares ran 4.3x the 1.6M 30-day average, confirming conviction. The S&P 500 was roughly flat (-0.3%) that session, so essentially all of the move was idiosyncratic.

The reaction was about the combination of a clean EPS beat, a top line that ran far ahead of the Street's cautious positioning, and a guidance raise that validated the "bottom of the cycle" narrative the November guide had failed to sell. The market effectively re-rated the stock on the view that FY2026 estimates are now too low and the 2027 recovery is real. The one uncomfortable fact for new money: at $662, DE closed above the highest published sell-side price target (~$612) and well above the ~$529–538 average/median, meaning the tape got ahead of the analyst community in a single session.

Street Perspective

Debate: Is 2026 really the bottom?

Bull view: The leading indicators have turned (order books extending into Q4, used late-model tractor inventory down ~20% sequentially, C&F order bank up 50%), and Deere is calling the bottom while still guiding large ag down 15–20%, so the call is not demand-dependent. A cleaner used market plus an aging fleet sets up a powerful 2027 replacement cycle.

Bear view: Net cash farm income is still falling in real terms, corn will not rally, and much of the 2026 "improvement" is FX and a lap of prior-year underproduction rather than real demand. A bottom that is really a plateau could persist longer than the multiple assumes.

Our take: The bulls have the better of this now: replacement demand returning while commodity prices stay soft is textbook bottoming behavior, and the used-inventory data is hard to argue with. But "bottom" is being conflated with "recovery," and those are a year apart.

Debate: Does the valuation already price the recovery?

Bull view: Deere is a structurally higher-quality, higher-margin, more-tech-enabled business than it was last cycle; a premium multiple on trough earnings is justified because normalized earnings power is materially higher, and 2027 EPS could grow ~25%+.

Bear view: At ~38x the FY26 guide midpoint and above the highest sell-side target after an 11.6% pop, the stock is discounting a flawless recovery. Any wobble (Brazil, tariffs, a slower large-ag turn) leaves little cushion.

Our take: This is the crux of our Hold. We do not dispute the franchise quality or the higher normalized earnings power, but the price now requires the recovery to unfold on schedule. The risk/reward improves markedly on any pullback.

Debate: Tariffs, Manageable Cost or Structural Margin Drag?

Bull view: Deere is absorbing $600M of incremental tariffs to a neutral price/cost outcome without surcharging customers, and a Supreme Court ruling could remove the ~half that is IEEPA. Mitigation is working and optionality is to the upside.

Bear view: $1.2B of gross tariff cost is a permanent tax on the model as long as trade policy stays hostile, and the mitigation relies on volume leverage that only exists if the recovery shows up.

Our take: Manageable in the base case and a potential positive catalyst if IEEPA tariffs are struck down. We would not underwrite the relief, but it is a real call option the market is not paying much for.

Model Update Needed

ItemPrior assumptionSuggested changeReason
FY26 net income~$4.4B (low-mid of old guide)~$4.75–4.9BGuide raised to $4.5–5.0B; Q1 beat + order strength support upper half
SAT FY26 sales growth~+10%~+15%Guidance raised; lean channel inventory
C&F FY26 sales growth~+10%~+15%Guidance raised; order bank +50% QoQ
PPA FY26 margin~11%11–13% (back-half weighted)Q1 mix trough; NA production ramp normalizes mix
Tariff drag~$1.2B grossUnchanged; add IEEPA-relief optionalitySupreme Court case could remove ~half
FY27 EPS (recovery)modest reboundkeep disciplined (~+15–25%)Replacement cycle real but unquantified by mgmt

Valuation impact: Nudging FY26 toward the guide's upper half and acknowledging the 2027 recovery supports a higher fair value, but at $662 the stock already trades above the highest published target on a full multiple of trough earnings. Our framework puts fair value in the high-$500s to low-$600s, implying the stock is modestly ahead of itself post-pop. We would look to get constructive in the mid-$500s or on hard evidence of a large-ag volume inflection.

Thesis Scorecard Post-Earnings

Thesis PointStatusNotes
Bull #1: 2026 is the cycle bottom; 2027 recoveryConfirmedOrder books, used destock, guide raise all support the bottom call
Bull #2: Diversification cushions large-ag weaknessConfirmedSAT +24% and C&F +34% funded the entire FY26 raise while PPA sat flat
Bull #3: Precision-ag / tech re-ratingNeutral / on trackEngaged acres +10%, excavator + Tenna investment; a 2027+ payoff
Bear #1: Large-ag downturn deeper/longer than hopedChallenged (improving)Still down 15–20%, but stabilizing; replacement demand returning
Bear #2: Valuation prices in the recoveryConfirmed (elevated)~38x FY26 mid, above highest target after 11.6% pop
Bear #3: Tariffs a structural margin dragContained$600M incremental absorbed to price/cost neutral; IEEPA relief optionality

Overall: The operating thesis strengthened — the bottom call now rests on leading indicators, and diversification did exactly what it is supposed to. The valuation thesis weakened, because the stock captured the good news in a single session and then some.

Action: Initiate at Hold. Great quarter, full price. We are constructive on the franchise and the cycle setup but disciplined on entry; we would upgrade on a pullback toward the mid-$500s or on confirmation that large-ag volumes are inflecting rather than merely stabilizing. Conversely, a stalled destock, renewed Brazil weakness, or a tariff escalation would test the premium multiple.

Independence Disclosure As of the publication date, the author holds no position in DE and has no plans to initiate any position in DE within the next 72 hours. Aardvark Labs Capital Research maintains a firm-wide policy of not trading any security we cover. No compensation has been received from Deere & Company or any affiliated party for this research.